Blog Post
How to Sell the Value of Product Owners to Organizations New at Scrum
January 5, 2024
Product Owners have a unique place on a Scrum Team but if their value is misunderstood you may not see the benefits. How do you advocate the value of a Product Owner to an organization that’s really new at using Scrum to increase business agility? In this video PST's, Robert Pieper, Greg Crown, and Jason Malmstadt address this question and a few others.