[BLOG/VLOG] UX the Foundation of Agility
My experience tells me that IT industry has some huge problems! First, there are many products for a lot of money that do not make sense. Second, products are created that solve the right problems in the wrong way. Third, products are created that solve the right problems in the right way but are not "sexy" in the eyes of users.
All these 3 problems are addressed by the so-called User Experience. Although I must say that this is an often confusing concept. Many people hearing User Experience mean User Interface, and this is only a part of the truth! UI design is included in UX, but UX is a much, much broader concept.