"The Scrum Master wants to build it fast"

May I reformulate this way ?
the Dev Team wants to be effective, the Scrum Master want the Dev Team to be more and more efficient (instead of "fast" or "faster")

Perhaps:

- a PO could be said to "want the right thing built" in the sense of being a value maximizer, and by definition the right thing maximizes value.
- a Dev Team could be said to want to "build it right" in the sense that they are responsible for defining and achieving Done.
- an SM could be said to "want it built fast" in the sense that as many inspect/adapt opportunities should be leveraged as productively as possible.

That would be my interpretation of this, although it wouldn't be my choice of words.

I had a similar reaction, Marcin. I haven't had time to re-read and post comments directly on the article. Effective and efficient does not mean fast. I would also refer to the Manifesto for Agile Software Development:

Agile processes promote sustainable development. The sponsors, developers, and users should be able to maintain a constant pace indefinitely.

I will place my bet with Alan. I think we will see a change in the Scrum Guide in the future. The scrum guide adapts and evolves just like we do:)

Thank you all for the answers... The more I'm in my Scrum Master journey the more close I am to Ian's point of view - faster in terms of continous improvement. Any other way of treating this part would mean a SM to be a manager of something more than just a process.