Skip to main content

Product review extremely useless for customers and stakeholders

Last post 03:37 pm October 20, 2021 by Daniel Wilhite
3 replies
09:49 pm October 19, 2021

I'm insisting on having product reviews at the end of a sprint, but actually, it will be very useless for potential customers and stakeholders alike:

- we have very detailed clickable mockups.

- Business stakeholders are not interested in "viewing" a piece of software half-implemented that looks like the mockup but has fewer functionalities. They want to know when it's finished. They have feedbacks, sure, but on the mockup.

- potential customers are actually involved in the design of the products, but there is no way they could meaningfully use it unless we are 80-90% done with respect to the mockup. So also for them, all the interaction happens in the mockup.

I would understand a product review when we will be ahead of mockups with development and when mockup will be used to implement a story. 

But now our product development cycle looks like this:

- mockup -- feedback -- user story -- implementation -- mockup change -- re-implementation etc...

rather than

- user story -- mockup -- implementation -- feedback from using product -- new user story etc...

 

I feel that the above lifecycle will start when we will have a working product, let's call it MVP, with customers really using it, rather than potential users speculating on product possibilities...

Now it's a mess

 


05:34 am October 20, 2021

I feel that the above lifecycle will start when we will have a working product, let's call it MVP, with customers really using it, rather than potential users speculating on product possibilities...

Start with a Definition of Done. What's the smallest thing you could build which would then be Done? 

Using that MVP, encourage potential users to speculate on the possibilities. 


02:53 pm October 20, 2021

Hi Ab!

- Why should the Sprint Review be used as a demo?

- Why don't you use it to inspect the current state of the increment and the product with the stakeholders?

- Why don't you talk for instance about the results that you have obtained with the tests that the team has performed with the users or the new risks and difficulties that the team have found?

- Why don't you employ the event to inspect the current strategy and adapt the Product Backlog in accordance with what has been discovered during the iteration?

- If there are meetings where these topics are approached... Is it not that meeting the real Sprint Review?

Hope this questions could be of any help in order to reflect about the situation based on your context, Ab!


03:37 pm October 20, 2021

- mockup -- feedback -- user story -- implementation -- mockup change -- re-implementation etc...

Just to clarify, you create a mock up, get feedback, build something, update the mockup to look like what you built, then repeat?

That seems like a waste of time. You have created a mockup as a general guideline. Start building a product.  Use the Sprint Review to update the items in the Product Backlog to reflect the input from the users and use the mockup for reference but not as the guiding source.  You can show the stakeholders what you have built and then switch to the mockup to show what you are expecting to do for the next sprint.  Update the Product Backlog appropriately based upon any feedback given by the stakeholders. 

That is my suggestion.  In agile, a basis premise is the empirical loop of work, inspect, adapt.  This applies to more than just the content of the Product Backlog. This applies to the way work is done as well.  You also want to make sure that everything done is effective and efficient in order to be able to move rapidly.  Try experiments that can improve the work process. 


By posting on our forums you are agreeing to our Terms of Use.

Please note that the first and last name from your Scrum.org member profile will be displayed next to any topic or comment you post on the forums. For privacy concerns, we cannot allow you to post email addresses. All user-submitted content on our Forums may be subject to deletion if it is found to be in violation of our Terms of Use. Scrum.org does not endorse user-submitted content or the content of links to any third-party websites.

Terms of Use

Scrum.org may, at its discretion, remove any post that it deems unsuitable for these forums. Unsuitable post content includes, but is not limited to, Scrum.org Professional-level assessment questions and answers, profanity, insults, racism or sexually explicit content. Using our forum as a platform for the marketing and solicitation of products or services is also prohibited. Forum members who post content deemed unsuitable by Scrum.org may have their access revoked at any time, without warning. Scrum.org may, but is not obliged to, monitor submissions.