The Empirical Product Owner

View Slides

Agile practices rely on empiricism for the best solution to emerge. But what is ‘empiricism,’ anyway? And how does that affect the development of the optimum product? In this session, Professional Scrum Trainer Mark Noneman looks at what it takes to be a Product Owner who practices empiricism. 

He’ll explore the combination of empiricism and Product Ownership in agile development. How does empiricism affect the long-term role of the Product Owner? How should the Product Owner use empiricism to develop the best economic results? And how can an Empirical Product Owner explore their options using agile practices, in the first place? Join us for this thought-provoking discussion on the skills and behaviors of an Empirical Product Owner!

Note: In this video Mark uses the term Development Team, based on the changes to the Scrum Guide in 2020, this is now referred to as Developer, however the context of his video does not change.