Capabilities and Skills of Professional Product Ownership

Product Ownership requires a distinct set of capabilities and skills. These skills and capabilities are described here. Please note that we are describing Product Ownership here, meaning it does not tie into any specific person, role, function or accountability. This illustrates what needs to be done from the Product Ownership perspective when developing products. The Scrum framework describes a Product Owner as a set of accountabilities that a person can take up. In which case, Product Ownership resides with the Product Owner. 

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Engage with Vision

 

Maximize innovation and creativity
Establish product vision and put it to use
Provide direction with goals and roadmaps

 

 

Collaborate deliberately with stakeholders and teams based on Value

 

 

Lead to Value

 

Understand the market
Work with the organization
Execute on, align with, and influence the business strategy

 

Develop and maintain the product strategy

 

Define the product

 

Evolve with Validation

 

Iteratively and incrementally evolve the product
Establish, prioritize and measure value in terms of desired impacts and outcomes
Experiment deliberately

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Product Ownership requires a distinct set of capabilities and skills. These skills and capabilities are described here. Please note that we are describing Product Ownership here, meaning it does not tie into any specific person, role, function or accountability. This learning series illustrates what needs to be done from the Product Ownership perspective when developing products. The Scrum framework describes a Product Owner as a set of accountabilities that a person can take up. In which ca...