Request for Participants in Research Study
Hello everyone,
I am a third-year business student at Bath Spa University and am looking for participants in a study for my dissertation. The data will be collected purely through email interviews.
The study is looking at the applicability of project management methodologies in a marketing context. After the initial reading on the subject, I came across SCRUM and the wider 'agile' methodologies. This then led to the focus on my study being the applicability of traditional project methodologies vs the applicability of agile development ones.
Here are some sample questions for the interviews:
How has an implementation of SCRUM benefited your organisation?
Are SCRUM and the agile methodologies applicable to marketing?
If so would they benefit the outcomes of marketing activities?
The time frame for the interviews is very flexible, I am to have them completed by February the 26th. Continued participation is optional throughout and you may reply to the emails in your own time.
Thanks to anyone who takes the time to view this and if you wish to participate please reply on this thread.
David Foy