Professional Agile Leadership - Evidence Based Management

With markets and customer needs constantly changing, organizations need information and evidence that helps them adapt quickly to new challenges and opportunities so that they can deliver greater value and achieve true business agility. Yet often organizations that use Agile product development techniques use traditional management approaches, expecting leaders to set firm long-term goals and manage progress toward them with dashboards of static metrics.

That is why Scrum.org created the Evidence-Based Management™ (EBM) framework which is an Agile approach to help leaders guide their teams toward continuously improving customer outcomes, organizational capabilities, and business results. EBM focuses on customer value and intentional experimentation to systematically improve an organization's performance and achieve their strategic goals. 

Who Should Attend this class?

PAL-EBM is for professionals in leadership roles (including executives, managers, Scrum Masters, Product Owners, coaches, and consultants) who:

• Are responsible for the success of their product delivery programs or Agile transformations and are seeking a means to measure and demonstrate that success
• Are looking for a framework that identifies improvement areas that increase their business agility, including their time to pivot to meet new challenges and deliver customer value
• Want to help their organization embrace empiricism and experimentation to find solutions for complex problems (where more is unknown than known or the situation changes rapidly)
• Want to articulate goals and measures in a way that fosters self-management and empower their teams to understand the connection between their work and the value their organization is providing and customer is receiving
• Want to be more effective in how they measure success by using Agile measures rather than traditional measurement models (including the use of velocity)

Attendees should have read the Evidence-Based Management Guide, have an understanding of Agile practices and a desire to move away from traditional, plan-driven ways of working and measurement models, however they do not need specific experience with Scrum.

Course Learning Objectives

PAL-EBM is for professionals in leadership roles (including executives, managers, Scrum Masters, Product Owners, coaches, and consultants) who:

• Are responsible for the success of their product delivery programs or Agile transformations and are seeking a means to measure and demonstrate that success
• Are looking for a framework that identifies improvement areas that increase their business agility, including their time to pivot to meet new challenges and deliver customer value
• Want to help their organization embrace empiricism and experimentation to find solutions for complex problems (where more is unknown than known or the situation changes rapidly)
• Want to articulate goals and measures in a way that fosters self-management and empower their teams to understand the connection between their work and the value their organization is providing and customer is receiving
• Want to be more effective in how they measure success by using Agile measures rather than traditional measurement models (including the use of velocity)

Certification & Assessment

All participants completing this course will receive a password to attempt the Professional Agile Leadership - Evidence-Based Management (PAL-EBM) assessment. The industry-recognized PAL-EBM certification requires a minimum passing score of 85%. PAL-EBM class participants who attempt the PAL-EBM assessment within 14 days of receiving their free password and do not score at least 85% will be granted a 2nd attempt at no additional cost.

Why Learn With TheScrumMaster.co.uk

Frequently Asked Questions

What is included in the price?
The price includes official course materials, up to 2 attempts at the assessment and lifetime certification from Scrum.org.

How do I take the assessment?
The assessment is taken online in your own time following the course. It can be taken from any internet-connected computer.

What is required to achieve the certification?
The assessment is comprised of 40 multiple-choice questions that must be completed in 60 minutes. The pass mark is 85%. We provide practice assessments and a full eLearning version of the course to help you prepare.

Why learn with TheScrumMaster.co.uk?

• We have helped 25,000+ people learn Scrum since 2012.
• We have 950+ LinkedIn recommendations and are 5-star rated on Trustpilot & Google!
• We provide extensive practice assessments to ensure you gain certification.
• We provide an eLearning version of the course for reference and revision.
• Join our Community for ongoing coaching, events & resources.
• Join our Affiliate program and earn free courses. 
• Receive regular chances to attend another course at no cost.

What are the course hours?
The course hours are shown further up this page.

Can I attend from my country?
Yes. Everyone is welcome at all of our courses. You can attend from anywhere!

Can I attend on a different date?
Yes. We run courses regularly, and you can find all our upcoming dates on our public course page.

How many people will attend?
Our courses are kept small to ensure a premium experience.

How should I prepare for the course?
The only preparation required is to read the Scrum Guide. We provide a range of free additional resources to help you learn more in advance if you wish.

I'm not sure if I have enough experience to take the course. What should I do?
Email us at Support@TheScrumMaster.co.uk, and we will advise you.

Can I claim PMI PDU credits for attending the course?
Yes. You can claim 7 PDU’s for each day of the course.

Do I need to pay VAT?
It depends on where you live. If you are outside the UK then usually not! Find out more.

Do you offer discounts?
We usually offer discounts for group bookings, not-for-profit organisations, and hardship cases. Find out more at our Discounts page.

Can I pay via credit/debit card?
Yes. Please select the 'Register now and pay via Credit Card' option when you register.

Can I register now and pay via invoice later?
Yes. Please select the 'Register now and pay later via Invoice' option when you register. Find our company information and contact us to request a quote or invitation letter.

Where can I find more answers to common questions?
Visit our full FAQ page for more answers to frequently asked questions.

Where can I contact the trainer with further questions?
You can email us at Support@TheScrumMaster.co.uk

About The Trainer

Simon Kneafsey is a Professional Scrum Trainer with Scrum.org and TheScrumMaster.co.uk. He is on a mission to simplify Scrum for 1 million people. He has already helped 25,000+ people with training. His learning resources at TheScrumMaster.co.uk have helped a further 500,000+ people. He can help you too!

Simon’s courses come highly recommended, with 950+ personal LinkedIn recommendations. He is 5-star rated on Trustpilot and Google. His clients include Google, NASA, the United Nations, Amazon, Toyota, Coca-Cola, Microsoft, Roche and many, many more. 

Simon has 25+ years of industry experience and has been using Scrum since 2005. He led the development of the Times newspaper iPad app and Dailymail.co.uk. 

He is one of only a few Scrum trainers globally able to offer the full range of Scrum.org courses. He trains and coaches Scrum Masters, Product Owners, Developers and organisations in their transition to Scrum and Agile. 

Simon is based in the UK and offers Scrum training courses with certification worldwide. He also provides private training, coaching, and consulting for organisations.

Get in touch to find out more. You can book a free online consultation with Simon to discuss your needs.

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Contact The Trainer:

Phone:      +44 7547 341 301
Email:       Support@TheScrumMaster.co.uk
Website:    TheScrumMaster.co.uk

This is a Live Virtual Remote/Online Course. The course is specially designed to run online and includes frequent breaks and an hour for lunch. Full details on how to participate will be sent to you by email shortly before the class.

Live Virtual Remote/Online Course Requirements:

• A Computer with an internet connection, Microphone, Speakers & Webcam.
• Free install of Zoom
• We can assist you with the set-up on the days before the class if required.
• The Trainer will be available for 30 minutes before the course to offer assistance.